OP
hodlbod
Feb 12, 2026 00:49

Ok guys, help a dev out. I’m an awful marketer — hopefully I’ll get some real help on this soon, but in the meantime, what are the highest leverage suggestions you have to catch the Discord wave that I can execute on right now?

Flotilla is like 90% stable, which needs to improve, but it’s enough to start catching early adopters. I can’t really market myself as having feature parity with Discord (RBAC and voice chat are required), and Flotilla’s trajectory is slightly different than just a Discord clone.

But with Discord’s market share and the level of annoyance people are showing with it, I figure if I can catch just a fraction of a percent of the outflow it’ll be a pretty large number.

franzap
Feb 12, 2026 00:22

Untitled

Dont chase the red herring of “feature parity”.

Figure out who your customers are, who they are not, and what are their pain points, jobs-to-be-done, motivations, and how discord is failing at serving them.

elsat
Feb 12, 2026 01:15

“reaching feature parity “ sounds nice on paper.

In reality the customers switching from discord have a strong enough reason to do this to take risk, endure the pain of a new app that doesn’t have standard pattern of email login, and has a bunch of other novelties that no one has heard of outside our bubble.

The core jobs to be done are find my people, associate with my people, talk with my people. From this lens, the difference between flotilla and discord is the gulag.

Everything outside the core JTBDs else is bells & whistles.

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