AI vs reality: What takeaways sold on delivery apps REALLY look like

Delivery apps are increasingly featuring AI-generated food images that are often unrealistic and misleading. Reporters ordered food based on these enticing images and found that the actual dishes frequently looked significantly less appealing and sometimes not at all like the AI-generated pictures. This trend raises concerns about false advertising and the erosion of trust between customers and restaurants.

• Delivery apps like Deliveroo, Uber Eats, and Just Eat are seeing a rise in AI-generated food images on restaurant menus.
• These images often depict idealized versions of dishes that are unrealistic and sometimes contain ‘AI artefacts’ like impossibly looped cheese.
• Reporters ordered food from restaurants using these AI images and found the real dishes were often disappointing, bland, or unrecognisable compared to the menu pictures.
• Experts and photographers warn that this practice is misleading, constitutes false advertising, and undermines trust in the restaurant industry.
• While delivery apps have policies against AI-generated images, enforcement is challenging.
• AI-generated images are rated as more visually appealing than real photographs because they are idealized and flawless.
  https://uk.layer3.press/articles/13e54b7c-7d0d-492c-a12b-05e5a1af22b5