Apple Delays AI Features in the EU, Citing Digital Markets Act Apple’s most ambitious AI upgrade for Siri will reach users across much of the world this year — but people in the European Union will again be left waiting, as a regulatory standoff over the bloc’s Digital Markets Act (DMA) deepens.

A second major delay

Apple first postponed parts of its Apple Intelligence rollout in the EU earlier in the year, and “for the second time, Apple Intelligence is delayed in Europe, and this time there is no timeline.” The latest decision means the rebuilt Siri AI will not ship on iPhone or iPad in the EU when iOS 27 and iPadOS 27 arrive later in 2026.

At WWDC 2026, Apple announced that while Siri AI will launch in English later this year globally, EU users will only see it initially on macOS, watchOS and visionOS — not on the mobile platforms they use most.

Apple’s argument: DMA interpretation vs. privacy

Apple says EU regulators rejected “every proposal” it submitted over several months to bring Siri AI to iPhone and iPad while still complying with the DMA’s interoperability rules. According to Apple, the European Commission’s “extreme interpretation of the DMA” would force it to give any virtual assistant “direct access to users’ private data — and the ability to directly control other installed applications — as soon as Siri AI is made available in the EU, without the essential protections necessary to keep users and their data safe.”

The company argues this clashes with a system it describes as “private by design and deeply integrated across Apple’s platforms using on-device processing and Private Cloud Compute.”

EU perspective and unresolved timeline

EU officials, according to Apple’s account, have rejected its proposed technical fix — a “Trusted System Agent” meant to let competing assistants safely access the same capabilities as Siri AI — and declined to engage “constructively on solutions that preserve privacy and security.”

With no compromise yet in sight, EU users and developers face an open‑ended delay, while the rest of the world proceeds with Apple’s new AI assistant.

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