'Trickflation' sells less food at a higher price in containers that look bigger
Consumer advocates are calling out "trickflation" -- the repackaging of goods in taller or fancier containers that are priced higher than previous packages but offer less substance.
Consumer advocates have identified a practice known as ‘trickflation.’ This involves repackaging products in containers that appear larger or more appealing. These new packages are sold at a higher price point while containing less actual product.
- Consumer advocates are highlighting ‘trickflation’.
- This practice involves repackaging goods in taller or fancier containers.
- The new packaging is priced higher but contains less substance.
- Consumers may be misled by the visual appearance of the packaging.
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